The aim of eQ's updated strategy 2030 is returning to strong growth. This growth is based on eQ's unique strengths, extensive experience, and the top-notch expertise of our specialists as trusted asset managers for institutions. Our goal is to further strengthen the customer and employee experience, expand our business both internationally and to private customers, and to double our operating profit by the end of 2030.

eQ has a strong position in long-term active asset management and corporate finance for professionals in Finland. The company's strengths include long-standing experience and excellence in the private equity market, real estate investments, equity, and fixed income products, and advising on mergers and acquisitions and real estate transactions.

Our core mission is to build sustainable prosperity and growth for our clients and society as a whole. When our customers grow and prosper, we at eQ prosper with them. Our goal is to be the most attractive and trusted asset management partner for clients, partners, and professionals alike.

eQ aims for strong growth and doubling of operating profit

eQ's strong position in long-term active asset management and corporate finance for professionals in Finland will remain at the heart of the strategy and will be further strengthened.

Strong growth will be sought in the private equity market that invests in small and medium-sized enterprises and by strengthening our position as Finland's leading real estate asset manager and advisor. eQ develops products and services together with its clients and partners, offering clients a wide range of services for sustainable wealth creation and growth.

The company will also seek growth from new client groups by expanding its business into international institutional clients, particularly in private equity and real estate, and domestic private clients by offering them investment solutions that are also used by institutional investors. There is also knowledge-based synergy between asset management and corporate finance that supports growth.

"The strategy of strong growth is mainly implemented through organic growth. Through partnerships, we seek wider international and domestic distribution for our services and complement the services we offer to our clients. Potential mergers and acquisitions are also being explored.

Achieving these goals will require larger but moderate investments in personnel, skills development, client experience, technology, and digital services in the early part of the strategy period. eQ's businesses tie up little capital, which allows the profit for the financial period to be distributed to shareholders as dividends.

eQ Plc's strategic objectives are:

• Competitive returns and the smoothest customer service
• The most attractive and engaging work community in the field
• Strong profitable growth and doubling of operating profit by the end of 2030 compared to 2025 level
• Efficient quality: cost/income ratio below 50%
• Strong dividend: the profit for the financial period is distributed as dividends, safeguarding capital adequacy, liquidity, and investments.

Updated 18 March 2026